ANDREAS BAUMANN
MARKETING CONSULTING
FOR STARTUPS
Your product is strong.
Is your story?
Without clear positioning and a compelling story, even the best idea can go unnoticed by your investors, customers, and partners.
Investors want confidence. Customers want added value. That requires the right story.
You have an innovative product, a business plan, and the expertise. You’re ready to launch. When investors ask, “Why should we choose your product?” or potential customers hesitate to make a purchase, it’s often not the product’s fault. What’s missing is a convincing story and strong brand principles, which will help you position the product successfully.
Brand building, positioning, and a pitch that really resonates. That requires expertise and can quickly cost agencies high five-figure sums.
“69% of all startup failures have one thing in common: poor positioning, unclear messaging or a lack of a compelling story. The problem wasn't the product; it was the communication.”
(Source: CB Insights / Digital Silk)
My expertise for you.
I’m Andreas Baumann with 25 years of strategic marketing expertise and leadership experience. In the global medtech and tech industries, I’ve built brands, developed product positioning and customer-centric communication strategies, and led international product launch campaigns.
I pass this knowledge on specifically to startups, without agency overhead, at a fair price. My focus: your positioning, your brand narrative, your pitch.
What you will gain.
Clarity
You know how to get to the heart of your product, for every target audience.
Power of persuasion
Investors and customers immediately understand why your product matters.
Differentiation
You clearly stand out from the competition with a brand that sticks.
Speed
No lengthy agency process. Direct collaboration, fast results.
Cost savings
You get senior-level expertise at a fraction of the agency price, with a guaranteed fixed price and no hidden costs.
Modular. Flexible. Fixed prices.
You only get what you really need. No pre-packaged bundles.
Every module comes with a guaranteed fixed price.
1. Story
2. Brand
3. Marketing
Story & Positioning
Fixed price excl. VAT
CHF 2'500.-
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Positioning & Target groups
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Value Proposition
-
Story Narrative & Pitch
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Messaging Matrix
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2 Half day-workshop incl.
The starting point
Brand
Fixed price excl. VAT
CHF 2'900.-
-
Market & Competitive Analysis
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Brand Narrative & Values
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Simple Brand Guide
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1 half-day workshop, incl.
The foundation
Marketing
Fixed price excl. VAT.
CHF 2'900.-
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Communication Strategy
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Channel Strategy & Touchpoints
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Content Framework
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1 half-day workshop incl.
For market launch
Add-on - Investor Pitch
Fixed price excl. VAT
CHF 3'900.-
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Analysis & Strategy
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Full Pitch incl. Pitch Deck and Coaching
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2× Half day-workshop incl.
For investor talks
Add-on - Assets & Documents
Offer on request
On costs
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Brochures & One-Pager
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Presentation
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Social Media Kit & Web-Site Content
Implementation
Package discount available upon request when booking multiple modules.
*Price upon request.
Why with me.
What I bring to the table isn’t just from books. I’ve lived it. As Head of Marketing for Germany, Austria, and Switzerland (DACH) and Global Head of Marketing Agency at Olympus Corp., and as Senior Manager of Global Marcom at Smith & Nephew. Over 25 years of experience, from brand strategy to global campaigns.
I offer this service at a fair price, not because it’s worth less, but because I’m convinced that good ideas deserve a chance. I want to pass on my years of expertise and experience in a targeted way to the next generation of founders, who are building something with passion and courage.
Straightforward, honest. No surprises and no agency overhead.
Let's talk.
30 minutes. No costs. No sales pitch, I promise.
Andreas Baumann - Marketing Consulting - 6045 Meggen - +41 76 682 08 28